MSc in Business Development

MSc in Business Development

Last modified: 13. March 2025

The aim of the program is to train business development specialists who are able to analyze the activities of small and medium-sized enterprises or other business organizations and solve complex development tasks, based on a modern and high quality theoretical and methodological knowledge, which is competitive in international comparison. With their theoretical and methodological business knowledge of enterprise development (innovation), consciously developed management skills and abilities, they are capable of founding small and medium-sized enterprises, solving their operational issues, providing advice on their operation, and also performing middle and senior management tasks in various areas of domestic and international economic life. They are prepared to continue their studies at doctoral level.


Qualification of the degree:

  • level of degree: Master of Science (MSc);
  • qualification: Economist in Enterprise Development and Entrepreneurship.

Length of program: 4 semesters
Work schedule: full-time (HU, EN) or correspondence (HU)
Financial options: state scholarship or self-funded
Program Leader: Dr. Eszter Tóth associate professor (Károly Róbert Campus)
Training Location: Gyöngyös (Károly Róbert Campus)
Language of conduction: Hungarian or English

Skills and professional competences acquired on completion of the program:

The professional skills and attitudes of graduates include:

  • Independently formulate new conclusions, original ideas and solutions, apply sophisticated methods of analysis and modelling, develop strategies to solve complex problems, and make decisions in a changing national and international environment and organizational culture.
  • After acquiring practical knowledge and experience, you will manage medium and large enterprises, complex organizational units, perform a comprehensive economic function in a business organization, plan and manage complex business processes and manage resources. Ability to work effectively in an international, multicultural environment.
  • The ability to recognize the interrelationships and interactions of corporate management, and to evaluate the factors affecting future profitability according to their relative importance.
  • Organize and critically analyze professional sources and data, including through the use of info-communication technology tools.
  • Ability to identify the requirements and development opportunities arising from international trends in enterprise development, European policies.
  • He or she develops and presents an individual point of view based on his or her own analysis and is able to defend it in a debate.
  • In addition to their job duties, they are able to manage a business, plan and control complex business processes, and manage resources after gaining practical knowledge and experience.
  • Ability to participate in large and complex projects, group problem-solving, lead, organize and evaluate activities.
  • Open and receptive to new developments in economics and practice.
  • She has a cultured, ethical and objective intellectual approach to people and social problems, and takes into account wider social, sectoral, regional, national and European values (including social, social and ecological, sustainability aspects).
  • He is open to economic and social changes affecting business development and has social and societal sensitivity.
  • In his work, he is decisive, constructive, cooperative and proactive.

Conditions of obtaining pre-degree certificate (absolutorium)

  • completion of: all the compulsory subjects of the program, the required number of optional credits according to the curriculum and the number of credits for the preparation of the thesis, for a total of 120 credits.

Final exam

Condition to attend final exam:

  • obtained pre-degree certificate (absolutorium);
  • submission of thesis and its acceptance by reviewers;
  • the student shall not be in debt to the University.

Parts of final exam:

  • comprehensive complex exam;
  • thesis defense

The diploma topics are announced by the institutes. By developing a thesis, the student demonstrates that he or she is able to apply the acquired knowledge independently. The diploma project includes its own study, assessment, analysis, proposal and design. The student may choose from the proposed topics or initiate the development of a topic of his/her interest at the relevant institute.
 

Field of knowledge and subjects of final exam:
Corporate strategy, financial analysis, business innovation, social and economic forecasting, fiscal relations of enterprises, research methodology. Project management, innovation methodology, corporate finance and financial strategies, business decision support systems, business communication, innovation and enterprise development policy, entrepreneurship and globalization, market strategies, service entrepreneurship, managerial economics and management accounting, business consultancy, value analysis methodology.
 

Evaluation of final exam and qualification of degree from 2020/21 academic year

Accordingly, to chapter 4.3.16 Final exam and chapter 4.3.17. Degree certificate.

Model curriculum of the program